Electrotherm India Ltd | TMT Bars Branding and Marketing | B2B and B2C Branding
Electrotherm India Ltd. is the industrial product branding and marketing project in B2C category. Extensive consumer education campaign planned at 360-degree level. And with the great effort, today ET TMT is No 1 brand in TMT bars at state level.
tmt bars branding, tmt bars marketing, Industrial branding, industrial product branding, B2B branding, B2C branding, industrial product marketing, industrial product stall designing, 3D stall design, product display stand design
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Electrotherm India Ltd.

Industry: Building Construction Materials

Product: TMT Bars

Strategy:

Industrial products are difficult to brand in B2C category but if successful, it yields rich dividends. Extensive consumer education campaign planned at 360-degree level. Channel partners were also engaged and motivated. Result of great team efforts is that today ET TMT is No 1 brand in its category at State level.